I like a couple cups of premium coffee in the morning. Sure. But have you seen this bullet proof coffee crock? It’s “special” coffee combined with grass-fed, unsalted butter and “special” coconut oil. Really enhances energy and satiety (fullness) and mental acuity according to http://www.bulletproofexec.com/how-to-make-your-coffee-bulletproof-and-your-morning-too/
Claim 1:
His special coffee is void of mycotoxins (fungi mold) – unlike other coffees.
Truth 1:
Who knows what his coffee contains for mycotoxins but standard coffee is nearly void of mycotoxins too.
Claim 2:
You’ll get a better brain and energy boost from bullet proof coffee compared to your standard coffee.
Truth 2:
Your mileage will vary. A few might feel something extra but a lot of that can be placebo effect. There’s no research indicating people feel more from coffee that’s been “bullet proofed” compared to regular, premium coffee.
Claim 3:
You will feel very satisfied and your hunger will be all but non-existent with bullet proof coffee.
Truth 3:
I sure hope so – a Starbucks Tall brewed coffee has about 5 calories but the bullet proof concoction has more than 450 calories when prepared as suggested! Let’s see, if I consume 5 calories from a no-fiber drink or 450 calories from a no-fiber, high-fat drink might I experience more fullness? Duh
Claim 4:
Because you’re eating grass-fed, unsalted BUTTER and “healthy-fat” coconut oil you will not experience any negative lipid effects like increases in total cholesterol, harmful LDL fractions or increases in triglycerides.
Truth 4:
Your mileage may vary. Again, NO research has been published to date for regular users of bullet proof coffee, however, anecdotally, SOME people who jack their fats up with butter and/or coconut oil do see an increase in total cholesterol or the more-harmful LDL fractions. MOST people do not get their blood tested frequently enough. The only way to know for sure is to get tested but to say that grass-fed butter and coconut oil will never create any issues OR to say that cholesterol doesn’t matter at all is irresponsible in my opinion.
Claim 5:
Bullet proof coffee is an ideal breakfast to start the day.
Truth 5:
Again, for some people, those who can afford 450+ calories from coffee, butter and coconut oil? It might just hit the spot. But if I compare a bullet proof coffee “meal” to the same calories from egg whites, a whole egg, vegetables, a small amount of coconut oil or other healthy fat and a small amount of fresh fruit? Come on. The protein, antioxidant, polyphenol, vitamin, mineral and other nutritive properties of a real-food breakfast combined with two cups of premium coffee (still at 450 calories total or less) is a far more complete, healthy and equally brain stimulating way to start the day in my opinion.
A typical woman cutting weight at 1200 calories a day gets 750 calories after her coffee – for the rest of the day! Should more than one third of the total calories per day come from coffee, butter and coconut oil? I say no.
Bullet proof coffee – give me a break.