Taco Bell Drive Thru Diet

Someone recently asked me on Facebook if the Taco Bell drive thru diet was for real.
Taco Bell has been offering Fresco-style alternates to their everyday menu choices for a few years now. Basically with Fresco style they skip the cheese and sour cream. When I go to Taco Bell that’s how I always get my food. What I will do is get, for example, a chicken gordita supreme fresco style and I’ll have them add extra chicken.
The first thing I thought of when I saw their commercial is “Will Christine become their Jared?” If you listen closely to their commercial you’ll hear about 3-4 serious disclaimers that it’s not a diet, results not typical etc. Taco Bell is smart. Tis the weight-loss season. They’d be foolish NOT to offer something that is “diet” friendly right now.
In the science of weight-loss world this is called social liberation. That is when consumers become more aware of the alternatives and healthy choices available to improve their nutrition and everyday energy expenditure. Is the Taco Bell Drive thru diet going to make a big difference for most? Nope. But it could become 10% of the energy deficit needed if someone wanted it to.
In health,
David Greenwalt
Leanness Lifestyle